Modern Times Group MTG AB (publ) Stock

Modern Times Group MTG AB (publ), through its subsidiaries, operates as a strategic acquirer and operator of companies in gaming and esports in Europe, Asia and the U.S.

Segments

The company operates through Gaming and Esport segments.

Gaming

The Gaming segment is made up of InnoGames (InnoGames GmbH), Hutch (Hutch Games Ltd.), Ninja Kiwi (Ninja Kiwi Ltd.), PlaySimple (PlaySimple Games Private Ltd.), Kongregate (Kongregate Inc.) and MTG VC fund’s investment in gaming-related companies.

InnoGames is one of Germany’s developer and publisher of mobile and online games. InnoGames’ complete portfolio encompasses eight live games and several mobile game titles in production. InnoGames focuses on the free-to-play segment and provides players with a cross-platform experience on both browser and mobile devices. Kongregate, based in San Francisco, is a mobile game publisher and developer, and is an innovator in breakout genres, such as idle and collectible card games (CCG). At the end of 2020, the company acquired Hutch games, a developer and publisher of free-to-play mobile games focused on the racing genre in the midcore segment. During 2021, the company acquired both Ninja Kiwi and PlaySimple. Ninja Kiwi is a New Zealand-based developer and publisher of tower defense mobile games, with a portfolio, including over 25 premium and free-to-play games. PlaySimple is India’s growing mobile gaming company.

German-based InnoGames is a developer and publisher of mobile and online games. The company is based in Hamburg and is known for Forge of Empires, Elvenar and Tribal Wars. InnoGames’ portfolio comprises seven live games and several mobile titles in production. InnoGames focuses on the free-to-play segment and provides players with a cross-platform experience on browsers and mobile devices.

Kongregate, which is based in San Francisco, is a mobile game publisher and developer. It is an innovator in breakout genres, such as collectible card games and idle games. The company’s focus in 2022 will be on non-fungible token (NFT) games and exploring the potential for fun blockchain-driven player experiences.

Hutch is a London-based developer and publisher of free-to play mobile racing games. The company’s major titles are F1 Clash and Top Drives, which are all in the early phases of growth. Additionally, Hutch has a pipeline of new titles planned for the coming years.

New Zealand-based Ninja Kiwi was acquired in 2021 and it is a tower defense mobile games developer and publisher.

The company developed and launched a tower defense game in 2007, Bloons TD. The acquisition of Ninja Kiwi also marked the company’s entry into the premium content gaming market.

PlaySimple was also acquired in 2021 and is a major gaming studio. A majority of the players who enjoy PlaySImple’s games are women.

Esport

The Esport segment is made up of ESL Gaming (ESL Gaming GmbH), DreamHack Sports Games (DreamHack Sports Games A/S), and MTG VC fund’s investments in esport related companies.

The esports segment is made up of ESL Gaming (including the brands of ESL and DreamHack), DreamHack SportGames and the company’s VC fund’s investments in esport related companies. Through ESL and DreamHack, the company operates as an esports company and operates national and international tournaments, as well as grassroots amateur cups, leagues and festivals. ESL and DreamHack are global brands and the choices for viewers, players, partners and publishers.

The company operates branded international leagues and tournaments under the ESL Pro Tour, including ESL One, Intel Extreme Masters (IEM), ESL Pro League and other premier stadium-size tournaments.

DreamHack is a gaming lifestyle experience. Attendees of Dreamhack’s 24-hour festival weekends can enjoy professional esports tournaments, amateur and varsity gaming tournaments, bring-your-own-computer (BYOC) LAN parties, cosplay championships, screenings, live music and more.

Additionally, the company operates DreamHack Sports Games, which partners with traditional sports leagues to develop and operate esports leagues.

Brand Partners and Advertisers

The company sells sponsorship opportunities and advertising space to brand partners and advertisers at online and offline esports events and festivals.

Strategy

The company’s strategy is to drive organic growth and profitability in its segment companies and invest in high-potential esport and gaming businesses that complement its brands and products.

History

The company was founded in 1987.