SeaChange International Stock

SeaChange International, Inc. is a leading provider of video delivery, advertising, streaming platforms, and emerging Free Ad-Supported Streaming TV services (FAST) development services.

The company's software products and services facilitate the aggregation, licensing, management and distribution of video and advertising content for service providers, telecommunications companies, satellite operators, broadcasters and other content providers. The company sells its software products and services worldwide, primarily to service providers, including operators, such as VIDAA USA Inc.; Liberty Global, plc.; Altice NV; Cox Communications, Inc.; and Rogers Communications, Inc., as well as telecommunications companies, such as Verizon Communications, Inc. and Frontier Communications Corporation; satellite operators, such as DirecTV and Dish Network Corporation; and broadcasters.

The company's software products and services are designed to empower video providers to create, manage, and monetize the increasingly personalized, highly engaging experiences that viewers demand. The company's solutions enable service providers to offer other interactive television services that allow subscribers to receive personalized services and interact with their video devices, thereby enhancing their viewing experience. The company's products also allow its customers to insert advertising into broadcast and video on demand (VOD) content.

The company serves an exciting global marketplace where content access is becoming ubiquitous, and where consumption and monetization continue to transition from linear TV and subscription services to advertising-driven models on connected TVs. With the company's rich product portfolio and the strategic focus to maximize the company partners' advertising inventory value with services, such as targeting, personalization and multi-screen engagement, the company is well positioned to expand its market share in the booming global video advertising and streaming markets. Providing the company customers with more scalable and cloud-native software platforms enable them to further reduce their infrastructure costs, improve reliability and expand service offerings to their subscribers or viewers. Additionally, the company is well positioned to capitalize on new customers entering the streaming and video advertising marketplace and increasingly serve adjacent markets. The company's core technologies provide a foundation for software products and services that can be deployed in next generation video delivery and monetization systems capable of increased levels of subscriber activity and inventory transactions across multiple devices.

The company has a cooperation agreement (the Cooperation Agreement) with TAR Holdings LLC and Karen Singer (collectively, TAR Holdings). TAR Holdings beneficially owned approximately 20.6% of the company's outstanding common stock.

Products and Services

The company's principal products and services provide first-class video streaming, linear TV, and video advertising technology for operators, content owners, and broadcasters globally. The company's technology enables operators, broadcasters, and content owners to cost-effectively launch and grow premium linear TV and direct-to-consumer streaming services, as well as FAST channels to manage, curate, distribute and monetize their content. The company helps protect existing and develop new and incremental advertising revenues for traditional linear TV and streaming services with its unique advertising technology.

The company licenses its software on a perpetual or term basis, which grants the licensee the rights and use of its software. The company also provides its software on a subscription basis (Software as a Service or SaaS) whereby the customer only has a right to access its software for a defined term. The company's product portfolio consists of Operator TV Platforms, StreamVid, Advanced Advertising, and the Xstream Platform.

Operator TV Platform

The company's robust Operator TV Platform brings interactive multiscreen experience to the operators running cable networks. The company's comprehensive solutions converge a customer's current network with OTT video management solutions in a single deployment with short time to market. By converging digital video broadcasting - cable/quadrature amplitude modulation (DVB-C/QAM) networks with OTT streaming, operators can expand their coverage and reach their viewers providing immersive multiscreen experience and on demand services. The company's hybrid solution utilizes a single on-premises or cloud-based infrastructure. At the same time, the operating costs are kept under control by leveraging pre-integrated solutions, such as multi-content delivery networks (CDN, including Broadpeak, Edgeware and HBO), multi-digital rights management (DRM), and seamless integration with existing network components.

StreamVid

StreamVid is a complete cloud-based OTT video platform that enables premium and profitable streaming services both for operators and content owners.

StreamVid allows the launch of a fully managed OTT streaming service that is designed to scale with the business and is deployed entirely in the cloud. Stream Vid's wide scope of product components and services, including content ingestion, workflow automation, user management, content protection, billing and entitlement, and user applications for all relevant device platforms, such as mobile devices or Smart TVs, StreamVid helps any content owner or operator to introduce or expand their own premium direct-to-consumer streaming service.

Advanced Advertising

Advanced advertising is a unified ad tech solution to insert adverts into all types of video feeds, from broadcast to internet protocol television (IPTV) and OTT, to increase ad revenues for carriers, broadcasters or content owners.

As more video content is served to multiple consumer devices, the ability to generate additional revenue by inserting advertising across multiple platforms becomes crucial to service providers seeking to offset content rights costs and reduce subscriber fees for viewing the content. The advanced advertising platform enables service providers to maximize advertising revenue across multiscreen, broadcast, on-demand and OTT viewing and reach their audiences while viewers watch content across multiple devices. The advanced advertising platform also enables targeted, real time and programmatic advertisement insertion to optimize the revenue generation.

Xstream Platform

In January 2023, the company launched the latest version of the Xstream platform, a cloud-based content monetization platform helping operators and content owners maximize advertising revenue on Connected TVs (CTVs). The Xstream Platform provides the full set of capabilities to monetize CTV ad inventory for content owners, manufacturers, and operating system providers alike, ranging from the generation and distribution of FAST channels, streaming enablement via content aggregation to targeted insertion of advertisement from multiple demand sources.

Services

The company offers comprehensive technical support and maintenance for its products, governed under long-term support agreements. In addition, the company has developed extensive capabilities in providing professional services, such as systems integration, implementation, custom development and customer engineering. The company also provides managed services capabilities offering end-to-end management of video platform in the cloud, including remote monitoring and proactive system maintenance, to help its customers quickly and confidently establish new on-demand and multiscreen capabilities.

Strategy

The key elements of the company's strategy are to service its existing customer base of operators and content owners with continuous upgrades and improvements of its software platforms, enabling its customers to grow their video service portfolio and allowing it to expand the scope of product and services across its customer base; build recurring SaaS revenue streams by helping content owners launch direct-to-consumer streaming services with its SaaS streaming enablement platform StreamVid; tap into the growing video advertising total available market (TAM) by helping rights holders better monetize their inventory with direct ad sales campaigns or programmatic auctions across all video distribution channels, including Broadcast, IPTV, OTT and CTV; and monetize its capabilities to accelerate software development projects and deliver premium bespoke solutions in the video space with its combined team of more than 100 employees and contractors in Warsaw, Poland.

Selling and Marketing

The company primarily utilizes a direct sales process and works closely with customers to understand and define their needs. The company also markets certain features or services to systems integrators and value-added resellers.

Customers

The company sells its products on a global basis primarily to video service providers, such as cable system operators and telecommunications companies, as well as content providers, such as broadcasters, aggregators, publishers, and producers.

Patents and Intellectual Property

The company has 13 patents in the United States (U.S.) expiring between 2024 and 2032.

Competition

In the market for streaming enablement, the company competes with various larger companies offering video platforms and applications, such as Synamedia, TiVo, Kaltura, Viaccess-Orca, and MediaKind.

History

SeaChange International, Inc. was founded in 1993. The company was incorporated under the laws of the state of Delaware in 1993.