Pure Storage Stock

Pure Storage, Inc. provides data storage and management solutions worldwide.

The company’s products and subscription services support a wide range of structured and unstructured data, at scale and across any data workloads in hybrid and public cloud environments; and include mission-critical production, test and development, analytics, disaster recovery (DR), and backup and recovery.

Products and Subscription Services

Modernizing Infrastructure

The company is leading the way to modernize storage infrastructure in its relentless pursuit of delivering the All-Flash Data Center.

FlashArray is the company’s solution for block-oriented storage, addressing database, application, virtual machine and other traditional workloads. FlashArray is the industry’s first all-flash array and is driving the industry-wide transition from disk to Flash. FlashArray pioneered the approach of software designed from the ground-up for Flash and set the stage for industry leading simplicity, reliability, and rich data services. FlashArray has evolved through seven generations of controllers, a 100x increase in density, and a transition to all-NVMe flash - all delivered to customers non-disruptively through the company’s Evergreen service. FlashArray//XL, the company’s latest addition to the family, sets a new bar of higher performance, scale and capacity for the most demanding workloads.

FlashArray//C is the company’s all-QLC flash array, delivering the benefits of NVMe flash, performance and consolidation to simplify Tier-2 storage estates. FlashArray//C extends the core technology of FlashArray and DirectFlash technology to incorporate QLC flash to modernize and replace hybrid-flash and Tier-2 disk arrays. The benefits of quad-level cell (QLC) delivered by FlashArray//C are only achievable through the company’s DirectFlash integrated hardware and software approach, and places the company in a unique and differentiated position to accelerate the transition from disk to flash.

Cloud Block Store provides customers with a consistent block storage experience and flexibility to operate a hybrid cloud model, leveraging both on-premise and public cloud infrastructure. Cloud Block Store is software-delivered, requires no dedicated hardware running in the public cloud or internet colocation data centers; and is designed to be multi-cloud, presently supporting Amazon Web Services and Microsoft Azure. Cloud Block Store is based upon the same Purity software that powers FlashArray in on-premise environments, enabling customers to easily implement hybrid cloud workflows.

FlashBlade is the company’s solution for unstructured data workloads of all types - from the most demanding modern ‘big data’ applications, such as real-time and log analytics, artificial intelligence (AI), commercial High Performance Computing (HPC) to data protection and recovery. FlashBlade is the industry's first all-flash array optimized for modern unstructured file and object applications, and enables performance at multi-Petabyte scale. FlashBlade is a scale-out system built on hardware and software technology that FlashArray also shares, combining integrated software-defined networking that delivers revolutionary performance and simplicity. FlashBlade's scale, simplicity, and multiple protocols allows customers to consolidate a diverse set of modern workloads while benefiting from cost-effective all-flash performance.

Modernizing Operations

The company is committed to helping customers modernize their operations by delivering modern cloud-oriented services, management and automation to customers across their on-premises, private and public cloud environments. These elements form what the company calls the Cloud Operating Model.

The company’s Evergreen Subscription service leverages its Evergreen Storage architecture, allowing the company to modernize technology and seamlessly deliver new software and hardware components as customers upgrade and expand their storage needs.

Evergreen subscription services allow the company to modernize its customer’s arrays (hardware and software), delivering improvements in software, flash and CPU technology without disruption or downtime.

Renewal pricing for the company’s Evergreen subscription services is ‘Flat and Fair’, which means that its customers do not need to worry that the company will increase the price of these valuable services at renewal.

Evergreen subscription services include Pure1, the company’s cloud-based management and support offering, which allows it to deliver predictive and proactive insights that identify potential issues before they occur and provide intelligent advice on workload, capacity and performance based on machine-learning models.

The company’s Evergreen subscription services is a key driver of customer satisfaction (reflected in its industry-leading Net Promoter Score).

Pure as-a-Service is the company’s service offering built on its Evergreen Storage architecture, which allows the company to deliver the full cloud operating model to customers through service-level-agreements (SLA). Powered by FlashArray, FlashBlade and Cloud Block Store, Pure as-a-Service unifies on-premises and public-cloud storage services in a single storage subscription service that delivers a true hybrid cloud experience. With Pure as-a-Service, customers have flexibility to choose performance and capacity needs, as well as where they consume and pay for their storage needs.

Pure Fusion, anticipated to be generally available in the first half of fiscal 2023, brings the simplicity of the cloud operating model anywhere with on-demand consumption and back-end provisioning, delivering an autonomous storage-as-code management platform. Pure Fusion is delivered through a Software-as-a-Service (SaaS) management plane and enables storage administrators to unify storage arrays and optimize storage pools. Pure Fusion allows administrators to offer storage through customized storage service classes providing storage consumers on-demand API-access to storage services, while automating previously complex tasks, such as storage provisioning, workload placement, workload mobility, and fleet rebalancing.

Modernizing Applications

The company focuses on helping customers modernize their applications- whether it is meeting the needs of modern unstructured data applications or supporting container-based cloud-native applications with the most robust and complete Kubernetes data platform.

Portworx is the market leader in cloud-native Kubernetes data management. As most modern and new software development is shifting to cloud-native architectures, Portworx is the only data management platform that is able to provide robust enterprise-grade container-storage, coupled with data-protection workflows (such as Kubernetes backup, DR and migration); and allows customers true portability between on-premise, hybrid cloud and multi-cloud environments.

Portworx Data Services (PDS), anticipated to be generally available in the first half of fiscal 2023, is the industry’s first Database-as-a-Service Platform for Kubernetes. Modern applications are composed of dozens or even hundreds of microservices, often supported by multiple data services. Managing each of these data services in a dynamic, Kubernetes world is complex and time-consuming. With PDS, DevOps engineers can deploy managed, production-grade data services with the click of a button, on and across private and public clouds. With deployment options from the industry’s broadest catalog of databases for SQL, NoSQL, search, streaming, and more, PDS helps developers get started faster. PDS also fully automates Day-2 operations, including monitoring, backups, high availability, DR, migration, auto-scaling, and security.

Customers

The company’s global customer base was over 10,000 as of February 6, 2022. The company has deployed its products and subscription services to customers across multiple industry verticals and geographies. The company defines a customer as an entity that purchases its products and services either from one of its channel partners or from the company directly.

The company’s enterprise business model supports the largest global organizations, including hyperscalers and managed service providers (MSPs). The company is in over 50% of Fortune 500 companies.

Sales and Marketing

Sales: The company sells its products and subscription services using a direct sales force and its channel partners. The company’s channel partners sell and market its products and subscription services in partnership with its direct sales force. In certain geographies, the company sells through a two-tier distribution model. The company also sells to service providers that deploy its products and offer cloud-based storage services to their customers. The company intends to continue to invest in its channel partners.

Technology Alliances: The company works with technology partners that help it deliver an ecosystem of world-class solutions to its customers and ensure the efficient deployment and support of their environments. The company’s technology partners include application partners, such as VMWare, Microsoft, Oracle and SAP; cloud partners, such as AWS, Microsoft Azure, Google, and IBM; data protection partners, such as Cohesity, Commvault and Veeam; and infrastructure partners, such as Cisco and NVIDIA. In addition, the company works with its technology partners through co-marketing and lead-generation activities in an effort to broaden its marketing reach.

Seasonality

The company generally experiences seasonality as the sale of its products and subscription services are usually lower during the first quarter of its fiscal year (year ended February 2022) and highest during the last quarter of its fiscal year.

Intellectual Property

The company has over 2,000 issued patents and patent applications in the United States and foreign countries. It also licenses technology from third parties.

Pure Storage, the ‘P’ logo and other trade names, trademarks or service marks are the property of the company.

Competition

The company’s main competitors include legacy vendors, such as Dell EMC, Hitachi Vantara, HP Enterprise, IBM, NetApp, and others.

History

The company was founded in 2009. It was incorporated in the state of Delaware in 2009. The company was formerly known as OS76, Inc. and changed its name to Pure Storage, Inc. in 2010.